Google has quietly eliminated embedded podcasts from search engine result, which indicates users will no longer be able to listen to podcast episodes straight from the SERPs.
This modification was first identified by Podnews, who got confirmation from a Google spokesperson that the removal was deliberate.
This modification will affect the capability to listen to individual podcast episodes without leaving Google, a feature that was released in 2019.
Google will still include links to podcast episodes in search results, however users can not listen to them directly from the search page.
Instead, users will be directed to the website where the podcast is hosted.
The choice to eliminate ingrained podcasts from search results page was made to offer a much better user experience, according to a Google representative.
“We’re continuously try out ways to enhance the experience for our users,” the spokesperson says in a declaration to Podnews.
It’s uncertain how this improves the user experience besides developing a leaner SERP.
Although Google didn’t give any previous notice, removing ingrained podcasts from search engine result isn’t unforeseen because the Google Podcasts app hasn’t been upgraded for 18 months.
The relocation will likely be met some frustration from searchers who consistently utilize the feature.
On the other hand, this change could result in more people registering for podcasts as they will no longer have the ability to listen to them through a quick search.
Google’s choice to eliminate embedded podcasts from search engine result may be part of a larger technique to phase out the Google Podcasts item.
The fact that the app hasn’t been upgraded for over a year shows that it may be headed for the Google graveyard.
Nevertheless, this doesn’t imply that Google is deserting the podcast industry altogether.
In 2021, a report from Bloomberg exposed that Buy YouTube Subscribers sought to employ someone to manage its podcasting company.
This suggests that Google is dedicated to enhancing the podcast experience on Buy YouTube Subscribers, and the company may not wish to contend versus itself because location.
Per a 2022 research study performed by Edison Research, Buy YouTube Subscribers is the leading platform for podcast listening, followed carefully by Spotify.
That said, it makes good sense why Buy YouTube Subscribers is the concern for Google for podcasts.
It deserves noting that Buy YouTube Subscribers attained this level of popularity without having a particular podcast classification.
Before August, Buy YouTube Subscribers didn’t have a particular podcast classification. Users needed to search for them by hand.
If Google terminates its Podcasts app, the business will likely shift its focus to Buy YouTube Subscribers. This could suggest that a Buy YouTube Subscribers Podcasts app is on the horizon.
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